View source for Neil Strauss

{{Short description|Journalist who published The Game (2005)}}
{{Infobox person
| name          = Neil Strauss
| other_names   = Style
| occupation    = Journalist, author
| years_active  = 1990s–
| known_for     = ''[[The Game (book)|The Game]]'' (2005); handle Style
| notable_works = ''The Game'' (2005); ''Rules of the Game'' (2007); ''The Truth'' (2015)
| nationality   = American
| image   = NeilStraussJan2009.jpg
| caption = Strauss in January 2009
| alt     = Neil Strauss
}}
'''Neil Strauss''' is the journalist who embedded with [[Mystery (pickup artist)|Mystery]]'s scene and published ''[[The Game (book)|The Game]]: Penetrating the Secret Society of Pickup Artists'' (2005). The book is why "PUA" left the forums.<ref name="game">{{cite book |last=Strauss |first=Neil |title=The Game: Penetrating the Secret Society of Pickup Artists |publisher=ReganBooks |year=2005 |isbn=0-06-055473-8}}</ref> In the scene he used the handle '''Style'''.

A 2004 ''New York Times'' style piece, "He Aims! He Shoots! Yes!!", was the public on-ramp to the same reporting.<ref name="nyt">{{cite news |last=Strauss |first=Neil |url=https://www.nytimes.com/2004/01/25/style/he-aims-he-shoots-yes.html |title=He Aims! He Shoots! Yes!! |newspaper=The New York Times |date=25 January 2004 |access-date=11 September 2026}}</ref> ''Rules of the Game'' (2007) is the workbook sequel. ''The Truth'' (2015) is Strauss on the personal cost of that life. Both later books are sources here; neither is scripture.

== In the community ==
''The Game'' is ethnography with a plot: [[Project Hollywood]], the rivalry with [[Owen Cook|Tyler Durden]], [[Ross Jeffries]] as "godfather," Mystery's collapse and return. It is the reason civilians know [[negging]], [[peacocking]], and [[sarging]]. It is not this wiki's how-to. Club-routine layers dated fast; the observations about [[approach anxiety]], [[social proof]], and scarcity did not.

Strauss is in-scope as the named journalist of the 2000s scene, not as a current coach. Technique leads stay with [[Chase Amante]].

== See also ==
* [[The Game (book)]]
* [[Mystery (pickup artist)]]
* [[Owen Cook]]
* [[Project Hollywood]]
* [[Pickup artist]]
* [[Seduction community]]

== References ==
{{Reflist}}

[[Category:People]]
[[Category:Books]]
[[Category:History of pickup]]
[[Category:Living people]]